Agentic Landmark · Services
Four engagements, sequenced the way readiness actually builds.
Each engagement has a defined scope, a defined deliverable, and a natural next step. Entry engagements carry published fees; later-stage engagements are scoped to the work. The sequence is designed so the entry steps are never sunk costs: the Briefing fee recovers forward, and Assessment fees credit toward what follows. The sequence is built to be entered at the Briefing or the Assessment; the right door depends on whether the budget conversation has already happened.
Board & C-Suite Readiness Briefing
For the champion who sees the urgency and needs to convert board skepticism into budget authority.
A fully produced 45–60 minute presentation tailored to your vertical, company size, and digital revenue exposure: market evidence from named sources, a competitive disruption narrative drawn from your category, an ARI risk band estimate with revenue exposure framing, and a phased investment recommendation. Pre-briefing with the champion calibrates board-specific concerns; the practitioner can deliver live. The deck is a board-ready asset you own regardless of what comes next.
Fee recoverable against any Assessment or Sprint within 90 days ↓
Agentic Readiness Assessment
For the brand with budget authority and a readiness problem to diagnose: where, exactly, is revenue exposed?
The full Agent Readiness Index diagnostic across all five dimensions, producing a scored Readiness Scorecard with composite score, dimension scores, and risk band; a Strategic Gap Report with dimension-by-dimension analysis and a prioritized remediation sequence; and a 90-day action roadmap with sequenced infrastructure investment priorities. The Assessment answers which question to ask first, before the next dollar of tooling or platform spend is committed.
Assessment clients receive scoping credit on follow-on engagements ↓
Agentic Strategy & Roadmap
For the brand that knows its gaps and needs the comprehensive plan: what gets built, in what order, and why.
Agent persona development defining how agents should perceive, represent, and interact with the brand; product data and content architecture strategy for agent-first environments; channel strategy across the agent ecosystems that matter for your category; trust and credentialing strategy; a governance framework for ongoing agentic compliance; and a 12–24 month roadmap with phased priorities and resource requirements. The floor covers a single-vertical, clearly scoped strategy; the ceiling covers multi-vertical, enterprise-scale work.
Natural next step: ongoing implementation advisory ↓
Implementation Advisory Retainer
For the client executing a completed roadmap who needs senior advisory as the landscape keeps moving.
Monthly strategy and implementation reviews; agent performance monitoring and interpretation; emerging platform and technology guidance as the agentic landscape evolves; stakeholder alignment support; and access to the practice's benchmarking data and vertical intelligence. The floor covers focused single-workstream scope; the ceiling covers regulated and multi-system complexity. Scope deepens with each renewal.
Ongoing
Fees move forward, not sideways. The Briefing fee is recoverable against any Assessment or Sprint within 90 days; Assessment fees credit toward follow-on scoping. All fees in USD. Engagements in financial services, insurance, and regulated healthcare carry a 20–25% premium, reflecting the consent architecture and compliance review these engagements require, and the legal, risk, and technology stakeholders they must carry.
The instrument underneath
The Agent Readiness Index
Every engagement in the sequence runs on the same diagnostic spine: a five-dimension scoring instrument that quantifies a brand's exposure to agentic commerce and locates where revenue is leaking first. The composite score places a brand in one of four risk bands: Low, Emerging, Significant, or Structural.
How much revenue rides on discovery channels that agents are already intermediating.
How readily decisions in your category reduce to a structured comparison. Agents do not browse; they compare.
Whether an agent can shortlist and select in your category without a human in the loop.
The machine-readability of your product, pricing, and entity data. Immature data produces omission, not evaluation.
The brand strength that survives algorithmic intermediation, scored inversely: a strong moat reduces exposure.